One of London’s biggest commercial landlords is to subsidise discounted meals beyond the Treasury’s ‘Eat Out to Help Out’ scheme in a bid to avoid a renewed slump in footfall. By Sky News 

The Grosvenor Estate, which owns property in some of the capital’s most affluent postcodes, will announce on Wednesday that it is reducing rents for direct tenants which continue to offer diners half-price meals until the end of September. Sky News learnt

Sources said that Grosvenor, one of Britain’s wealthiest landowners, had started approaching cafes, bars and restaurants in Mayfair and Belgravia this week to gauge their appetite for a continuation of the government’s scheme.

Grosvenor will cut rents for tenants on receipt of paperwork demonstrating that the relevant discounts of up to £10-per-head have been applied, one insider said.

The potential cost of the subsidy to Grosvenor is unclear but is likely to run to many thousands of pounds.

Among the sites which have signed up to the landlord’s offer are upmarket restaurants in Mayfair including Comptoir and Roka, while the Thomas Cubitt pub and Peggy Porschen café in Belgravia will also participate.